Hello Friends
This newsletter is meant to provide FREE marketing information to our clients because you're a valued customer of AGS, TXAD Internet Services or both! We have over 50 year's experience in the industry so you'll be hearing from us regularly on the latest and greatest in print and internet services to increase your business. We'd love to hear your thoughts or help you with your questions so don't hesitate to give us a call or email us.
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877-518-1989 |
guides@agspub.com |
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Wouldn't it be great to hand out your guest services guide to your customers BEFORE they get to your park? Not only would you be doing a huge service to your customers by giving them information about your park and area but also to your advertisers in the local community who supports you. Well, now you can do just that!
All AGS clients that have their site map marketed by our sales representatives receive an online version of the guest services guide. It also features links to advertisers websites as you flip through the pages of the online guide. When each AGS client's map is printed, they receive a link to the web version of the guide to put on their website. The website for America's Best Campground in Branson, Missouri is an excellent example of the best way to utilize this important benefit. Visitors to their website have taken advantage of seeing what's in the area or even which RV site they might like to stay in upon their arrival.
Since May of 2011 we have tens of thousands of views of our online guest services guides. This a FREE benefit of having your site map marketed by AGS there is no reason to not put this link up on your website and give your customers everything you can!
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The two primary objectives to any internet marketing are driving more people to your website and driving those inquiries into customers. There are many online marketing options out there but how can you discern which ones work and are worth investing in? The best starting point is called Google Analytics and it's completely, 100%, without a doubt FREE! You may have seen it mentioned here before but we're still surprised by the amount of people that aren't taking advantage of this tracking tool to see where your business really came from.
Business owners have wondered, since the history of businesses began, where their customers are coming from. For park owners, with customers from all over the country, that task is increasingly difficult. At least on your website, you can know beyond a shadow of a doubt.
All TXAD Internet customers have Google Analytics tracking as part of our website hosting package we offer. This is a great way to see if that banner ad you bought is producing any results or if your listing on an industry website is driving traffic to your site. For example, there are websites claiming 600,000 monthly hits (which are completely different than visitors but we'll cover that next month!). We have clients who only had two visitors from that same site last year. Is that significant to your business? Absolutely not! So check the stats - they don't lie about traffic or referrals. Then you can invest wisely in an online marketing strategy.
If you'd like a website with Google Analytics, or want to see what your current Analytics are saying, give TXAD Internet a call today! For a free website consultation, please visit www.TXADInternet.com. You can also contact our website director Chris Brailsford at chris@texasadvertising.net or toll-free at 877-518-1989.
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